The Future of Hair Assessment
Every day, salon professionals across Europe assess their clients’ hair using visual inspection and touch — subjective methods that vary between practitioners, lack standardisation, and are particularly imprecise for textured, coily, and kinky hair types. The result is inconsistent service quality, product recommendations based on guesswork rather than measurement, and an experience that often fails the clients who need professional expertise most.
CROWN is developing diagnostic technology in consultation with leading European research universities — including ETH Zürich — that replaces subjective assessment with objective, sensor-verified hair analysis. A multi-sensor device that measures fibre diameter, porosity, hydration, protein structure, and chemical treatment history in 60-90 seconds, producing a comprehensive CROWN Hair DNA profile for every client.
What This Means for Salon Professionals
For salon professionals, objective hair diagnostics transform the consultation process. Instead of relying on visual classification systems designed decades ago — systems that were never calibrated for the full spectrum of hair textures — practitioners gain access to multi-dimensional data that informs every decision: product selection, treatment planning, service customisation, and client education.
The diagnostic technology is being developed as research infrastructure that also serves professional practice. Every scan contributes anonymised data to the CROWN Hair Commons — the open, multi-ethnic hair dataset that advances our understanding of hair diversity and supports CROWN’s anti-discrimination research.
Salon professionals who participate in CROWN’s pilot programme serve their clients better and contribute to a research programme that addresses the systemic underrepresentation of textured hair in hair science.
Pilot Programme
CROWN is building a pilot programme for salon professionals and networks who want to be among the first to integrate objective hair diagnostics into their practice.
The pilot programme will involve a limited number of salon partners in selected European cities. Participating salons will receive training, access to diagnostic hardware during the pilot period, and ongoing support from CROWN’s research and technology teams.
Expression of interest is now open. Salon professionals and salon network managers who are interested in the pilot programme are invited to register their interest. Registering does not create any obligation — it ensures that you are contacted when the pilot programme launches.
Who Should Register
The pilot programme is designed for:
- Independent salon professionals who serve clients with textured, coily, and kinky hair and want to offer objective diagnostic services
- Salon chains and networks that want to standardise their consultation process and provide evidence-based recommendations across all locations
- Training academies that want to integrate objective diagnostics into their professional education curriculum
- Trichologists and hair health specialists who require precise, reproducible measurements for clinical assessment
Register Your Interest
To register your interest in CROWN’s salon pilot programme, please contact us at [email protected] with:
- Your name and salon or organisation name
- Location (city, country)
- Number of practitioners
- Types of hair textures you primarily serve
- Any specific diagnostic challenges you currently face
CROWN will acknowledge your registration and contact you when the pilot programme is ready to accept participants.
For more information on the technology, see The CROWN Diagnostic and CROWN Hair DNA.